The Vivid Vision® Will HELP You:

ALIGN Your 
Leadership Team
create focus
 & alignment
recruit & retain
 top talent
achieve your
 goals faster

Clarify and communicate your 3-year vision so you can make it your reality, faster!

Since 2017, Over 550+ Companies Have Trusted Us To Create Their Vivid Vision, including...

We’re the only licensed company in the world to help entrepreneurs/ CEOs with the Vivid Vision® Process

Whether you’re starting your Vivid Vision from scratch or you’ve taken a crack at it on your own… I highly recommend you hire Vision Driven. to help you take it across the finish line. They have helped me do 4 different Vivid Visions… and every time, I’m impressed with their ability to make the Vivid Vision pop off the page and really stand out.

I send all of my clients to them because they are the best and really know how to work with the CEO/entrepreneur.

CAMERON HEROLD

Author of Vivid Vision, Founder of COO Alliance

We Help Entrepreneurs & CEOs…

Clarify & Crystalize
their vision

Write & Design
their 3-year Vivid Vision

Align & Focus their team around their Vivid Vision

What is a Vivid Vision?

A Vivid Vision is a document developed by Cameron Herold, who wrote Vivid Vision: A Remarkable Tool For Aligning Your Business Around a Shared Vision of the Future. It creates a clear and detailed overview of what a business will look like, feel like, and act like in three years as if it’s already happened. It brings the future into the present, so you can clarify your company’s vision, communicate it effectively, and build momentum after you align your team with an exciting future to push towards.

Vision Driven (Formally Conscious Copy & Co.) began to partner with Cameron in 2016 to help entrepreneur’s create their Vivid Vision document. Fast forward, and we’ve helped over 550+ companies and counting!

Some Companies Who Have
Trusted Us to Help Their
Vivid Vision to Life

Much thanks and appreciation goes out to Jennifer Hudye of Vivid Vision for helping to bring my 2020 Vivid Vision to life.

It was super cool to come home from vacation and see this amazing canvas poster waiting for me that has the K2 core values on it. Very cool. If you would like to start making your business dreams come true, start by getting clarity on where it is you want to be.

Kris Kaplan

CEO of K2 Coaching

After months of struggling to finalize my Vivid Vision on my own, Vivid Vision made it easy, fast, and fun. The way Jenn pulled the vision out of me initially was an amazing process that brought me into the future with clarity, beyond what I could have possibly done with any other copywriter I could hire for this. I was thrilled to see it quickly come to life after that. I’ve always recommended doing a Vivid Vision for any serious entrepreneur—now I always recommend having Vivid Vision write their Vivid Vision.

Dmitry Kozlov

Chief Expression Officer, Influex

The Vivid Vision team was incredible to work with. Everyone went above and beyond to deliver a stellar product. I felt like everyone I worked with really got my vision and made it more clear than it was before. The Expander Session was a deep dive into all the things that I want to accomplish, and the questions helped crystallized my big vision. Then, the copywriter put that into words in the Vivid Vision document and just knocked it out of the park. The icing on the cake was seeing it come to life in the design. The designer definitely got our brand and put together a beautiful document that I can't wait to share with the world. I am more clear on where we are headed than I ever was, and now I can communicate that clarity of vision easily with our whole organization and get everyone in alignment with this vivid vision. Thank you so much!

Tonya Turrell

CIO of The Launchpad

You absolutely have to get your Vivid Vision done.

[Jennifer Hudye] has this really cool process of bringing your vision to life. In your head you might be clear about your vision, yet there always seems to be this disconnect when talking to your team about it. One of the hard things with team members and getting people on board is that a lot of the times they don’t understand where they fit into that. That’s the mistake I was making, because it was never in writing. I called Jennifer and her team and spent 2 or 3 hours, literally got to hop on the phone and they asked me a series of questions and then they turned it into this [Vivid Vision]. I love saving time.

Billy Gene

CEO of BillyGeneIsMarketing.com

I would recommend them to any business owner who is contemplating doing a Vivid Vision

Vivid Vision did a great job of capturing what my vision is for my company and making it more vivid than I could imagine it myself. The copy was well written and the graphics and layout were very professional.

Denice Gierach

Founder of Gierach Law Firm

Everything about the process was absolutely spectacular.

I’d heard about the Vivid Vision and I kept putting it off because I was busy being in the business. I wish I had done it a long time ago. I’d recommend to every entrepreneur that they do it sooner rather than later to put them on the right path. After just a few phone calls the Vivid Vision team took the vision in my head, put it on paper, and made it super clear and fun.

Tina Anderson

CEO & Co-Founder of Just Thrive

They are experts in what they do.

Instead of asking “How do I create my Vivid Vision?” ask “Who can I hire to help me create my Vivid Vision?” The Vivid Vision team made the process so simple and are exceptional to work with. We couldn’t say enough great things about them!

Brittany Anderson

Director of Operations of Sweet Financial Services

Dr. Zac Watkins

Founder & Functional Medicine Doctor of Livewell Clinic

WhEThER...

…We can help you clarify and communicate your vision to the world so you can make it your reality, faster!

How Does A
Vivid Vision Work?

No one else in your organization knows what the vision you hold in your head looks like unless you communicate it to them.

Unfortunately, in a recent study we did after over four years of helping hundreds of business owners clarify their visions…

80% of businesses need help communicating their vision.

A Vivid Vision document works by turning what’s in your head into a tangible document that’s easy to understand.

In the book Vivid Vision, Cameron Herold share’s this analogy:

Laying out a vision is kinda like building a house. You can have the best construction crew in the world, but if they’re not clear on what to build, who knows what will be constructed.

A Vivid Vision works by clearly communicating where you’re headed so you can align anyone needed to get you there.

How Is A Vivid Vision
Different From A Mission Or
Vision Statement?

A mission statement focuses on what the organization does. It answers these questions: What do we do? Who do we serve? How do we serve them?

A vision statement focuses on what you want the company to become. The intention being to give the team clarity about where the business is headed.

It’s supposed to inspire people who read it.

But as Cameron Herold shared in the book Vivid Vision:

“Vision statements tend to get written by getting a whole bunch of corporate people in a room pulling together the words that best describe their business. Then they create a one-sentence vision or mission statement for the company that no one cares about or reads ever again”.

A Vivid Vision is a document that differs from regular mission or vision statements by painting the picture of what your company will look like in the future as if it’s already happened, so anyone you share it with can literally see and feel the vision.

You can use it to inspire your team, attract top talent, and get partners/vendors/customers enrolled in where you’re headed.

(You can see examples below.)

Is A Vivid Vision Right For
My Business?

If your business needs to clearly communicate where you’re headed, then a Vivid Vision is right for your business.

We’ve worked with solopreneurs to nine-figure companies, across dozens of industries.

A Vivid Vision is right for you even if you’re not clear of your vision yet!

Our expert Visioneers can work with you to clarify the vision you have for the direction of your company.

(See the video on our process below for more details.)

The Vivid Vision is a Tool
That Can Be Used To Help You...

Recruit & retain
top talent

The most powerful recruiting tool: Put your Vivid Vision document on your job postings and simply say, “Read this before applying”. This will immediately set you apart from all your competitors.

Align your
current team

Get the right people in the right seats: The Vivid Vision is the most powerful tool to get your internal team aligned on where the company is headed and where they see themselves in the equation so they get and stay motivated.

Stay focused
as the leader

Show up as a confident leader: As the Founder or CEO, you are the one everyone is looking to for vision. You need to be crystal clear of where you are headed so you can lead your team with confidence. The Vivid Vision communicates what is in your mind, on paper.

Gain clarity when
scaling fast

Clarity when scaling up: Have confidence that the entire company is aligned on the vision before pivots and/or rapid growth so you grow with a solid foundation.

Get partners,
vendors, and clients
on board

Get customers, vendors, and key partners on board: When you let your key customers, partners, and vendors know where you are headed, they naturally want to support you in getting there.

Here's How We'll Help Bring Your

Vivid Vision To Life

Play Video

Done-For-You Vivid Vision JOURNEYS

This if for you if...
Vivid Vision Mind Map + Online Training & Clarity Resources
1:1 Vision Expander Session with Vision Facilitator
Copy Written By Top Level Writer
Custom Design
Vivid Vision Roll Out On-Demand Training
Personalized 1:1 Roll-Out Session
Custom Culture Package
2 versions of the Vivid Vision®
Custom Vivid Vision Breathwork Audio Track
Physical Vivid Vision® Poster Shipped To You!
Journey Length

Signature Vivid Vision Package

You're clear on your Vivid Vision and you need help communicating it and inspiring others around it.

6-8 weeks

*Limited Availability

White Glove Vivid Vision Package

You’re not clear on your Vivid Vision, and you need help clarifying and communicating it.

8-12 weeks

*VERY Limited Availability

The VIP Visionary Package

You're not clear on your Vivid Vision. You need help clarifying and communicating it. You'd love to work directly with the Vision Driven Founder Jennifer Hudye in person.

8-12 weeks

Signature Vivid Vision Package

This if for you if...
You're clear on your Vivid Vision and you need help communicating it and inspiring others around it.
Vivid Vision Mind Map + Online Training & Clarity Resources
1:1 Vision Expander Session with Vision Facilitator
Copy Written By Top Level Writer
Custom Design
Vivid Vision Roll Out On-Demand Training
Personalized 1:1 Roll-Out Session
Custom Culture Package
2 versions of the Vivid Vision®
Custom Vivid Vision Breathwork Audio Track
Physical Vivid Vision® Poster Shipped To You!
Journey Length

*Limited Availability

White Glove Vivid Vision Package

This if for you if...
You’re not clear on your Vivid Vision, and you need help clarifying and communicating it.
Vivid Vision Mind Map + Online Training & Clarity Resources
1:1 Vision Expander Session with Vision Facilitator
Copy Written By Top Level Writer
Custom Design
Vivid Vision Roll Out On-Demand Training
Personalized 1:1 Roll-Out Session
Custom Culture Package
2 versions of the Vivid Vision®
Custom Vivid Vision Breathwork Audio Track
Physical Vivid Vision® Poster Shipped To You!
Journey Length

*VERY Limited Availability

The VIP Visionary Package

This if for you if...
You're not clear on your Vivid Vision. You need help clarifying and communicating it. You'd love to work directly with the Vision Driven Founder Jennifer Hudye in person.
Vivid Vision Mind Map + Online Training & Clarity Resources
1:1 Vision Expander Session with Vision Facilitator
Copy Written By Top Level Writer
Custom Design
Vivid Vision Roll Out On-Demand Training
Personalized 1:1 Roll-Out Session
Custom Culture Package
2 versions of the Vivid Vision®
Custom Vivid Vision Breathwork Audio Track
Physical Vivid Vision® Poster Shipped To You!
Journey Length

Packages Start at $6500

CHECK OUT THESE OTHER

VIVID VISION EXAMPLES

COO ALLIANCE
BADER SCOTT
EXPRESSIONS VINYL

Here’s What Your Vivid Vision Journey includes

Vivid Vision Mind MapTM
& Online Training

Whether we’re helping you clarify your business Vivid Vision, personal Vivid Vision, or both – we’ll provide you the right questions to begin yourself around your 3-year vision. You’ll get on-demand trainings to help you remove the blocks standing in your way of deeper clarity and how to stretch your mind into new possibilities.

The 1:1 Vision Expander Session(s) or Vision Day

One of our highly skilled Vision Facilitators will guide you through our unique Vivid Vision Method™ to support alignment and clarity on where the company is headed covering 12+ areas of the business. We’ll dive deeper into what you want your company to look, feel & sound like as if you’ve already achieved it. We’ll help sort your ideas so you can simply show up and share.

Messaging Creation

One of our trained Vivid Vision copywriters writes your Vivid Vision and helps ensure the words really pop off the page. We make sure the vision is clear, powerful, and exciting, so your team, clients, partners, etc. are motivated to help you make it happen.

Your Vivid Vision Imagery

After the copy is complete, we help breathe life into your vision with a beautiful, on-brand design, putting powerful images to the words for your personalized Vivid Vision.

Your Vivid Vision
Roll Out Resources

First, we’ll celebrate the completion of your custom 5-7 Vivid Vision document!! It will get the emotions racing with excitement when you, your team, your customers, and your vendors read it. Next, we’ll also show you best practices for rolling out your Vivid Vision in your organization plus how you can infuse it into your company culture.

Not Ready To Have Us Write & Design Your Vivid Vision For You?

Check Out Our Group Options And Programs To Help You
 Build Your Vision Driven Life And Company…

VISION DRIVEN®

QUEST

This is a 6-week online journey and course in which you’ll walk away with your 3-year Vivid Vision created for this next chapter of your business and life and the “counterintuitive” approach to make it a reality, faster.  

Vivid Vision®

RETREAT

This is a 3-day live, in-person retreat where you’ll gather with other entrepreneurs and gain clarity on your next big vision for your business and life so you can make it a reality faster.

WANT TO SEE
MORE EXAMPLES OF THE

VIVID VISION?

TAKE THE NEXT STEP IN CREATING YOUR VIVID VISION:

BOOK A TIME TO SPEAK WITH A
VIVID VISION STRATEGIST

Imagine how focused your team will be when they have a clear picture of what they’re aiming for, and where they fit into the big picture. A massive15-year study published in the Harvard Business Review even revealed that the first condition for a high-performance team was a clear and compelling vision. But the reality is that most leaders don’t know how to communicate it, and Cameron Herold said it best in his book Vivid Vision:

“It might be crystal clear to you… But everyone else is blind and deaf when it comes to stuff in your head. No one else in your organization knows with any certainty what it is you want to build. At best, they guess”.

Don’t leave them guessing.

Not Quite Ready to Work With Us? Check Out Some of These

FREE RESOURCES

VIVID VISION

MIND MAPTM

The first step in the Vivid Vision creation process. With our Vivid Vision Mind Map you can get started quickly by following the same template we guide our clients through when helping them to clarify their vision.

VIVID VISION

Blog

Everything you need to get started on your Vivid Vision journey, all in one place, including PDF resource guides, templates to follow, mistakes to avoid, and what to do if you get stuck.

VIVID VISION

MASTERCLASS

The 6 key ingredients any business owner or CEO needs in order to clarify and communicate a compelling vision that inspires you, and those you need to align with where you’re headed, to push towards the same goal.

VIVID VISION® HISTORY:

The Document That Helped This Company Grow To $100M, Be Featured On Oprah,

And Be Written Up In The Harvard Business Review… All In Only 3 Years

FAQS

The Founder/CEO is the one responsible for creating the vision. We do NOT recommend anyone else be involved in the creation process. The only time that more than one person will actually write the Vivid Vision is in the case of co-owners or the rare case of co-CEOs. In this case, we recommend that each of the three owners go offsite and complete their mind maps for each section of the business separately. Then they can come back and share their notes with each other, pulling all of their top independent rough ideas together and merging them into one rough document. After significant discussion and maybe even debate, they’ll end up with a rough draft that they all agree on fully.

You don’t want, and you don’t need a board of advisors, leadership team members, or employees crafting the Vivid Vision for the company. It just waters things down. AFTER your vision is created, the leadership team and employees get to figure out ‘how’ to make it come true. At the end of the day, as the Founder/CEO, you’re the one who is left with the business, whether or not it comes to fruition so it’s important that your vision is something YOU really love and not being diluted by others.

From start to finish, the average Vivid Vision takes between 4 ~ 12 weeks, depending on the package.

Nobody can implement your vision like you can. If your competitors are so focused on your vision, then they’re going to get distracted from their own business.

Don’t worry about your competitors looking at your Vivid Vision. Elon Musk talks about his vision for Tesla all the time… nobody can touch his vision because it’s his.

Your first step is to print out your Vivid Vision Mind Map, which you can download for free here. Next, go to a space outside of your office, preferably in nature or somewhere that’s very visually appealing. This will help your creativity and innovation to be released. Make bulleted notes of what you can envision each different area of your company looking like three years from now… as if it’s already happened. From there, hire a Vivid Vision expert copywriter to help you turn your bullets into clear, concise, powerful words that POP off the page.

When you sign up for a partial or full Vivid Vision, our Vivid Visioneers will interview you (the Founder or CEO) on your three-year vision during your Expander Session. We’ll dig deep to help you get crystal clear about what you want each area of your company to look, feel, and sound like—but we’ll talk about it as if you’ve already achieved it. We’ll help you sort your thoughts so you can simply show up and share.

Plan a meeting to get together with your team. Make sure that you print off a copy for every single person. Read it out loud.

Get each one of your team members to circle the parts that get them really excited. If some of your team members don’t circle anything, or they don’t believe in it, let them know that now is the time to quit.

Your Vivid Vision needs to be polarizing. You need to make sure that you’re bringing the right people on in order to execute your vision.

You should be reading it at least once a quarter with your team, shareholders, and clients.

As for yourself, you should be reviewing it at least once a month. A powerful way to implement this is to create an audio recording of it, and then listen to it at least once a week to constantly remind yourself of what you’re working towards.

Absolutely. You can check out examples HERE or you can book a complimentary Vivid Vision Consult, and one of our team members will share with you more examples on the call.

FILL OUT THE APPLICATION

TO GET STARTED.

Download Your Free Copy of